Rudo y Cursi (Something like “Rough and Cheesy”)

I don’t know which is the name the Anglo - Saxons are going to give to this movie, the first CHA CHA CHA production, film Producer Company created by Alejandro González Iñárritu, Guillermo del Toro and Alfonso Cuarón. The movie directed by Carlos Cuarón and the cast Gael Garcia Bernal and Diego Luna.

When I knew this film was being produced first of all I thought, what a great marketing plan, and kind of abusive with this cast and producers the box office was guarantee to be a success no matter the quality of the film.

 

Then I was expecting to be enlighten, the most successful man in the Mexican film industry were producing, directing and acting in a new movie. I have to say that I tend to be kind of hard on the Mexican productions, there are not a lot of movies being produced, most of them are American style romantic comedies with a touch of Mexican folklore, a waist of time, material and money. 

Rudo y Cursi is not as enlightening as I was expecting, but is a nice and well done sociological study of the entertainment business in Mexico, soccer players coming from the furthest distances, with no scholar education who’s dreams come true though soccer. And how this medium is unfair to its participants and the law of the jungle is imposed, the most naïve are dazzle by this world and are doomed to fail.

 

It also portraits how do foreign are seen in Mexico, the Cuban girl who ran away from the island and made her way into the show business through sex, and how does the Argentinean guy, taking advantage out of the general acknowledge of being good soccer players gets to manage them. Also the everyday corruption is portraited, the acquisition of power though money and sex, the ambition is the main and most important source to achieve a place in this world.

 

The audience doesn't escape from being represented, the soccer fan behavior, their passion towards this spectacle; how they get personally involved with the game and the  players; it can change from a cheerful and loving crowd to a thousand head monster willing for blood.

 

Rudo y Cursi is not going to become one of the world wide best movies of all times, but it is one of the best late productions of the Mexican film industry; now they are in the Sundance Festival, and the film will be distributed world wide, so best of lucks with it!